May 11, 2024  
2010-2011 Undergraduate Catalog 
    
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2010-2011 Undergraduate Catalog [ARCHIVED CATALOG]

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MKTG 3210 - Fundamentals of Distribution

(3 credits)
Prerequisites: ECON 2210  and MKTG 3200 . This course reviews channels of marketing distribution and introduces component areas of distribution such as transportation, inventory control, warehousing, and material handling. (fall, spring, summer) and television segment. A complete product from concept to “aired” segment is required in radio and television. May be repeated. Credit may also be earned in RTVF 2604. effective ways of dealing with problems in communication, leadership, discipline, performance appraisal, labor relations, and compensation administration.


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