Apr 19, 2024

2018-2019 Undergraduate Catalog

2018-2019 Undergraduate Catalog [ARCHIVED CATALOG]

Course Descriptions

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Management
	MGMT 4020 - Organizational Theory and Development (3 credits) Prerequisites: MGMT 3000 . The study of the structure and functioning of organizations and an examination of the interactive effects of people, technology, and environment on the organization. When Offered: (fall, spring, summer) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MGMT 4030 - Current Management Issues (3 credits) Prerequisites: Junior standing and MGMT 3000. A course designed to teach students in specific up-to-date issues tailored to their specific degree requirements. Areas such as total quality management, continuous improvement, team building, quick response, efficient customer response, enterprise resource planning, and business process re-engineering are developed through lectures and case studies to show the student realworld application. When Offered: (fall, spring) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MGMT 4317 - Materials Management (3 credits) Prerequisites: MGMT 3100 . Design of information, forecasting, planning, and control systems for allocating resources and scheduling activities. Topics include operations information systems, forecasting, aggregate output planning, inventory control, materials requirements planning, and shop scheduling. When Offered: (spring) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MGMT 4330 - Data Management (3 credits) Prerequisites: MGMT 3220 . A survey of database management systems and data communication systems with focus on the managerial aspects of treating data as a resource. Introduction to file organization techniques, data structures, data manipulation languages, query languages, the relational database model, data communication concepts, networks, and management of distributed information systems. When Offered: (summer) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MGMT 4347 - Labor Relations/Collective Bargaining (3 credits) Prerequisites: ECON 2210 and ECON 2220 . A study of the organization of labor and management for collective bargaining. The subject matter for bargaining and bargaining procedures. A special study will be made of the laws affecting collective bargaining. When Offered: (fall, spring, summer) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MGMT 4357 - CIM Applications (3 credits) Prerequisites: Junior standing. An interdisciplinary course concerned with the concepts of business, computers, and manufacturing designed to explore the integration of these dynamic disciplines in the development of the Computer- Integrated Enterprise Field trips, and demonstrations will be used to support the lectures. When Offered: (fall, spring) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MGMT 4420 - Law of Business Organizations (3 credits) Prerequisites: MGMT 3310 . A study of the laws governing sole proprietorships, partnerships, corporations, limited liability companies, and other types of business organizations. The legal duties and powers of officers, partners, board of directors, member-managed boards, member employees, and shareholders are examined, as well as legal liability for business actions under civil and criminal law, including the federal criminal sentencing guidelines for organizations and methods to reduce civil and criminal liability. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MGMT 4440 - Governmental Regulation of Business (3 credits) Prerequisites: MGMT 3310 . An examination of the functions of federal administrative agencies as defined by statutes, the Administrative Procedures Act, and judicial decisions, and their impact on the decision-making process in business. Topics include rule-making, investigatory procedures, enforcement, adjudication, due process, judicial review, and disclosure of information. Methods and practices businesses may use to successfully deal with proposed and current regulatory rules and decisions are emphasized. When Offered: (fall) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MGMT 4450 - International Business Law (3 credits) Prerequisites: MGMT 3310 . An examination of the legal aspects involved in developing and conducting international business transactions. The course emphasizes private law and its impact on the managerial decision-making process. Topics include the international aspects of commercial trade, governmental regulation, and dispute settlement. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MGMT 4460 - Organizational Leadership (3 credits) The study of leadership in modern organizations from an administrative perspective. Students research and apply leadership theories and concepts through individual and team assignments. Topics include trait, behavior, and contingency theories of leadership, leadership in organizational development, ethical leadership, leadership and diversity, social and emotional intelligence, and followership. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MGMT 4510 - Human Resources Management (3 credits) Prerequisites: MGMT 3000 . A survey of the principles and policies concerning the personnel function of a business, its structure, job analysis, forecasting, recruiting, selecting, training, and evaluation. Special emphasis will be given to affirmative action programs, equal employment opportunity directives, legal decisions, and the practice of industrial relations in the field of American business enterprise today. When Offered: (fall, spring, summer) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MGMT 4530 - Compensation Management (3 credits) Prerequisites: MGMT 4510 . An in-depth look at the role of the company, government, union, and employee in the design and administration of a compensation system and a survey of the problems faced by modern managers of such a system. When Offered: (fall, spring) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MGMT 4540 - Personnel Research and Measurement (3 credits) Prerequisites: ECON 2080 and MGMT 4510 . A review and evaluation of appropriate studies in order to become familiar with personnel measurement techniques such as job evaluation, performance appraisal systems, morale surveys, and personnel auditing procedures. When Offered: (fall) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MGMT 4560 - Planning and Staffing (3 credits) Prerequisites: MGMT 3000 . An in-depth review of the concepts and techniques of planning and staffing used by organizations to ensure adequate recruitment and selection of skilled employees. Topics to be covered include staffing models, economic and labor market conditions, the impact of units in hiring, legal factors in recruiting and selection, strategic planning, job analysis, forecasting labor supply and demand, measurement issues, external and internal recruitment and selection, and staffing system management. When Offered: (fall) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MGMT 4570 - Training and Development (3 credits) Prerequisites: MGMT 4510 or permission of instructor. An introduction to the concepts and techniques of training and development. The organization of the sources and methods used to determine training and development needs, to implement programs, and to evaluate the success of these programs. When Offered: (spring) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MGMT 4587 - HRM Certification (3 credits) Prerequisites: MGMT 4510 or the permission of instructor. A review of the content domain of human resource management topics as defined by the Society for Human Resource Management. Students will prepare for the Society of Human Resource Management’s Human Resource Certification Institution Examination. Major content areas include professionalism and ethics, management practices, selection and placement, training and development, compensation and benefits, employee and labor relations, and health, safety and security. Practice exams are a major focus. When Offered: (spring) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MGMT 4600 - Employment Law for Managers (3 credits) Prerequisites: MGMT 3000 and MGMT 3310 . A review of the legal implications of federal employment legislation and regulation of human resources in organizations. Special emphasis is placed on the impact of federal legislation on recruiting, testing, selection, evaluation, discipline, and the termination of employees. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MGMT 4617 - Small Business Management (3 credits) Prerequisites: MGMT 3000 or equivalent. A study of the opportunities, pitfalls, and problems in the creation and management of small business operations. Case studies are used to illustrate the application of principles. When Offered: (summer) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MGMT 4657 - Strategic Environmental Management in Business (3 credits) Prerequisites: MGMT 3000 or permission of instructor. This course prepares managers in business organizations to make successful business decisions which are compatible with a sustainable ecosystem. It provides the knowledge, values, and frameworks necessary to implement sustainable growth strategies in business organizations. When Offered: (spring) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MGMT 4800 - Corporate Etiquette (3 credits) Develops a confidence and competitive edge which increase career success. Topics studied include introductions, conversation skills, social skills, networking, business attire, dining in corporate America, resume writing, interviewing, international business, and more. Skills developed assist graduates in obtaining a job, advancing to a higher career position, and making career changes. When Offered: (fall, spring, summer) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MGMT 4900 - Independent Study in Management (1-3 credits) A course designed for advanced students who, under the direction of a management faculty member, wish to engage in independent research or an intensive study of subjects not covered in other available courses. Prior departmental and college approval is needed. When Offered: (spring) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MGMT 4905 - Management Internship (3 credits) Prerequisites: Completion of, at least, six credit hours at the upper-division level in the student’s major, junior or senior standing and a 2.7 GPA or above. Students are selected through a competitive process for assignments in approved business or public-sector organizations as interns under the supervision of the internship coordinator and field placement supervisors. Students may not earn more than three semester credits for this course which can be used as a free elective or an elective within a business major, with prior approval by the chair. When Offered: (spring, summer) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MGMT 4910 - Strategic Management (3 credits) Prerequisites: Declared business major and last-semester senior standing. The course focuses on the role of top management in developing strategies and processes that attempt to co-align the firm with its changing environment, maintaining legitimacy with diverse stakeholder groups, provide clear direction, and ensure long-term success and survival of the firm. When Offered: (fall, spring, summer) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MGMT 4957 - Topics in Management (1-6 credits) Prerequisites: Senior or graduate standing and permission of instructor. This course gives students an opportunity to study special problems and new developments in the field of management. When Offered: (fall, spring, summer) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
Marketing
	MKTG 2220 - Perspectives on Dress, Culture, & Society (3 credits) An exploration of clothing in relation to the individual, the family, and society. The social psychology of clothing and essential factors in consumer clothing decisions will be emphasized. (spring) When Offered: (fall) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MKTG 3200 - Principles of Marketing (3 credits) Prerequisites: Junior standing. An introductory course designed to develop in students an understanding of basic marketing concepts and functions in market-oriented institutions. Marketing strategy is studied with appreciation for the constraints imposed by consumer behavior, marketing institutions, competition, and the law. When Offered: (fall, spring, summer) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MKTG 3202 - Consumer Behavior (3 credits) Prerequisites: MKTG 3200 . Study of the nature and dynamics of consumer markets. Emphasis is placed on the concepts and techniques used to identify and measure target areas relative to differing behavioral patterns for use in marketing strategy. When Offered: (fall, spring, summer) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MKTG 3210 - Fundamentals of Distribution (3 credits) Prerequisites: ECON 2210 and MKTG 3200 . This course reviews channels of marketing distribution and introduces component areas of distribution such as transportation, inventory control, warehousing, and material handling. (fall, spring, summer) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MKTG 3215 - Consumer Textiles (3 credits) An analysis of textile products from fiber to finished fabric and an examination of new developments in legislation, textile and apparel economics, and current issues in the textile industry. When Offered: (fall) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MKTG 3225 - Apparel Product Analysis (3 credits) Prerequisites: MKTG 3215 or permission of the instructor. Analysis of quality and selection of consumer products for specific end uses, and an examination of pricing strategies used by merchandisers of apparel products. In-class laboratory activities included. When Offered: (spring) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MKTG 3230 - Fashion Fundamentals (3 credits) An overview of the fashion business. The influence of historic costume on modern dress, fashion terminology, design processes, techniques of analysis and prediction, and fundamentals of apparel manufacturing will be explored. When Offered: (spring) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MKTG 3250 - Marketing Communications (3 credits) Prerequisites: MKTG 3200 . A study of the role and influence of persuasive communications in demand stimulation and expansion. Behavioral theory underlying promotional techniques is emphasized and applications to mass communications, personal selling, and sales promotion are utilized. When Offered: (fall) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MKTG 3310 - Business Logistics (3 credits) Prerequisites: ECON 2210 and MKTG 3200 . Business logistics comprise the largest component of physical distribution costs. This course surveys the economic principles and institutional arrangements underlying managerial decisions on choice of transportation modes, carriers, and strategies. When Offered: (fall, summer) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MKTG 3350 - Retailing (3 credits) Prerequisites: MKTG 3200 . A comprehensive course dealing with the role of retailing in the marketing environment. Location, buying, promotion, organization, personnel, and control in a retail enterprise are examined. When Offered: fall, spring) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MKTG 3740 - Sales Force Management (3 credits) Prerequisites: MKTG 3200 . Building upon a foundation of basic principles of salesmanship and persuasion, emphasis is placed upon the problems confronting sales executives, and the techniques, policies, and strategies used in their solution. When Offered: (fall, spring, summer) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MKTG 3750 - Advertising Campaign Management (3 credits) Prerequisites: MKTG 3200 and MKTG 3202 , or permission of instructor. Stresses the managerial aspects of advertising practice: setting objectives, creative and media strategies, budgeting, measuring effectiveness, and dealing with agencies. Controversial issues dealing with social and economic aspects of advertising and regulation of advertising are discussed. When Offered: (fall, spring, summer) NOTE: Students cannot receive credit for both ADVR 3750 and MKTG 3750 Cross-listed with ADVR 3750 View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MKTG 3780 - Marketing Analytics (3 credits) Prerequisites: MKTG 3200 , MATH 1530 . Focuses on strategic decision making driven by quantitative analysis. Students learn how to structure, explore, and analyze data to generate marketing insights. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MKTG 4018 - Senior Honors Seminar (1-6 credits) Prerequisites: ECON 3088 and admission to the College of Business and Technology Honors Program. A seminar for College of Business and Technology honors students who are working on senior honors theses or other approved projects. Upon successful completion of the course, students will have demonstrated the ability to complete the research process by creating a written product suitable for submission to the College of Business and Technology faculty. When Offered: (fall, spring) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MKTG 4217 - Health Care Marketing (3 credits) Prerequisites: MKTG 3200 or permission of instructor. This course is intended to give students a basic theoretical and practical knowledge of marketing as applied to the health care industry. Emphasis will be placed on the emergence of marketing’s importance in the health care industry, developing marketing information systems, and making marketing decisions in a health care context. When Offered: (fall, spring) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MKTG 4220 - Fashion Merchandising (3 credits) Prerequisites: MKTG 3230 or permission of instructor. The study of merchandising procedures as they are applied to the marketing of apparel. Merchandising practice will be studied as a segment of the total apparel marketing system. When Offered: (fall) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MKTG 4221 - Apparel Merchandising Study Tour (1-3 credits) Prerequisites: MKTG 4220 , junior standing and permission of instructor. The Apparel Merchandising Study Tour will acquaint students with major apparel market centers, providing exposure to design, manufacturing, and retail organizations of historic importance or current prominence. Interaction with professionals will be provided with a lecture series and a trip to selected United States or European market centers. When Offered: (summer) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MKTG 4240 - Visual Merchandising (3 credits) Prerequisites: MKTG 4220 and permission of the instructor. An overview of the visual design process as it is applied to the merchandising of apparel and home furnishing products. Emphasis centers on the development of skills needed to plan, implement, and evaluate effective merchandise presentations in varied retail settings. When Offered: (spring) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MKTG 4250 - Advertising and Promotion (3 credits) Prerequisites: MKTG 4220 . A study of the purposes and applications of advertising and promotion in the fashion industry, including procedures, methods, and techniques used in the organization, execution, and evaluation of various promotional activities. When Offered: (fall) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MKTG 4255 - Merchandise Planning and Buying (3 credits) Prerequisites: MKTG 4220 and MATH 1530 or permission of the instructor. An examination of the purchase of apparel merchandise for resale to the ultimate consumer; the numerical terminology, concepts, and calculations for retail management; and the role of the retail buyer. When Offered: (spring) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MKTG 4261 - Merchandising Internship (3 credits) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MKTG 4617 - Marketing Research and Analytics (3 credits) Prerequisites: MKTG 3200 and ECON 2080 or equivalent. A study and application of the research process and techniques used in strategic decision making. Project planning and design, data collection and analysis, and the preparation of research reports are emphasized through lecture and student projects. When Offered: (fall, spring, summer) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MKTG 4710 - International Marketing (3 credits) Prerequisites: MKTG 3200 and MKTG 3202 . Social, cultural, political, and economic variables are considered in studying marketing operations in foreign environments. Special attention is given to adaptation of the marketing mix and entry strategies. When Offered: (spring) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MKTG 4900 - Independent Study in Marketing (1-3 credits) A course designed for advanced students who, under the direction of a marketing faculty member, wish to engage in independent research or an intensive study of subjects not covered in other available courses. Prior departmental and college approval is needed. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MKTG 4905 - Marketing Internship (3 credits) Prerequisites: Completion of, at least, six credit hours at the upper-division level in the student’s major, junior or senior standing, and a 2.7 GPA or above. Students are selected through a competitive process for assignments in approved business or public-sector organizations as interns under the supervision of the internship coordinator and field placement supervisors. Students may not earn more than three semester credits for this course which can be used as a free elective or an elective within a business major with prior approval by the chair. When Offered: (spring, summer) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MKTG 4910 - Marketing Management (3 credits) Prerequisites: Declared Business major and senior standing. The capstone course in marketing emphasizes an analytical approach to solving representative marketing problems. The student will develop an appreciation of the complexity of modern marketing and facility in analytical thought. When Offered: (fall, spring, summer) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
Mass Communication
	MCOM 1030 - Introduction to Mass Communications (3 credits) Nature, functions, responsibilities of mass communications media and agencies. Survey of newspapers, magazines, radio, television, film, advertising, public relations, press associations, and specialized publications. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MCOM 2100 - Media Writing (3 credits) Prerequisites: CSCI 1100 and ENGL 1020 . An overview of writing styles for all mass communication concentrations. Presents writing styles, formats, and differences of print journalism, electronic media, public relations, and advertising. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MCOM 2400 - Multimedia Production (3 credits) Prerequisites: CSCI 1100 . An introduction to elements of multimedia production, including audio, video, slide show, and online journalism formats. Students also explore the implications of technology, convergent media, and social media. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MCOM 2989 - Internship/Cooperative Education (1- 3 credits) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MCOM 3070 - Mass Media and Society (3 credits) The nature and functions of mass communications, including an appraisal of the performance of mass media in society. Study of mass media problems, audiences and effects, and consideration of different theories and systems of media dissemination of news, opinion, and information. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MCOM 3989 - Internship/Cooperative Education (1-3 credits) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MCOM 3999 - Internship/Cooperative Education (1-3 credits) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MCOM 4018 - Honors Thesis (3 credits) Open only to students accepted in ETSU honors programs. A capstone experience serving as the culmination of an honors curriculum. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MCOM 4037 - Communications Law (3 credits) Statutory law and judicial precedents affecting mass communication media, libel, contempt of court, invasion of privacy, copyright, broadcasting, advertising, and postal regulations. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MCOM 4040 - Seminar in Mass Communications (1-6 credits) A study of recent literature on developments and trends in mass communications. May be repeated. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MCOM 4900 - Independent Studies in Mass Communications (1-3 credits) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MCOM 4957 - Topics in Mass Communications (1-6 credits) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MCOM 4989 - Internship/Cooperative Education (1-3 credits) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
Mathematics
	MATH 1410 - Number Concepts and Algebraic Structure (3 credits) Prerequisites: Two years of high school algebra and one year of high school geometry or the equivalent. This course will (1) investigate the role of numbers as a logical and predictable system for expressing and relating quantities and (2) explore a variety of functional relationships which arise from diverse problem situations. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 1420 - Logic, Problem Solving and Geometry (3 credits) Prerequisites: MATH 1410 or permission of instructor. Logic and problem solving will be used to discover geometric concepts. Examples from theorems of great mathematicians of the past will be studied. Students will be expected to understand and construct logical arguments. Use of technology to explore geometric relationships will be an integral part of the course. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 1530 - Probability and Statistics - Noncalculus (3 credits) Prerequisites: Two years of high school algebra. Descriptive statistics and its relevance, including probability, experimentation, measurement, sampling and surveys, informal statistical inference, and hypothesis testing are included. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 1710 - Precalculus I (Algebra) (3 credits) Prerequisites: Two years of high school algebra. Functions and their graphs, including polynomial, rational, exponential and logarithmic functions. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 1720 - Precalculus II (Trigonometry) (3 credits) Prerequisites: MATH 1710 with a grade of “C” or higher or ACT-M score of 25 or higher. Trigonometric functions and their applications, analytic trigonometry, polar coordinates, and analytic geometry. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 1840 - Analytic Geometry and Differential Calculus (3 credits) Prerequisites: MATH 1720 or two years of high school algebra and high school trigonometry. A course in differential calculus with technical applications. Analytic geometry, quadratic equations, and additional topics in trigonometry as foundation to the calculus, limits, the derivative, and applications. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 1850 - Integral Calculus for Technology (3 credits) Prerequisites: MATH 1840 . A course in integral calculus with technical applications. Sequences and series, the integral, exponential and logarithmic functions, and differentiation and integration of transcendental functions. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 1910 - Calculus I (4 credits) Prerequisites: Two years of high school algebra, one year of plane geometry and trigonometry, or MATH 1720 . Functions, limits of functions, derivatives and applications, and introduction to the integral. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 1920 - Calculus II (4 credits) Prerequisites: MATH 1910 . Applications of the integral, inverse trigonometric functions, exponential and logarithmic functions, techniques of integration, indeterminate forms and improper integrals, sequence, and series. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 2010 - Linear Algebra (3 credits) Prerequisites: MATH 1840 , or MATH 1910 . Systems of linear equations, matrix algebra, inner products, vector spaces, linear transformations, eigenvalues, and threespace vector geometry. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 2050 - Foundations of Probability and Statistics – Calculus Based (3 credits) Prerequisites: MATH 1910 . A calculus-based introduction to probability and statistical inference. Basic probability concepts, mathematical expectation, discrete and continuous probability distributions, sampling distributions, one and two-sample estimation, and hypothesis testing techniques will be developed and used; linear regression and correlation. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 2090 - Mathematical Computing (2 credits) Designed to introduce mathematics majors to the use of software tools and programming languages in the mathematics discipline. When Offered: Spring View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 2110 - Calculus III (4 credits) Prerequisites: MATH 1920 . Conics, parametric equations and polar coordinates, vectors and vectorvalued functions, multivariate calculus. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 2120 - Differential Equations (3 credits) Prerequisites: C (2.0) or better in MATH 1920 . It is recommended but not required that students take MATH 2010 before taking MATH 2120. First order differential equations and applications. Second and higher order linear differential equations and applications; Laplace transforms, systems of differential equations. When Offered: Spring View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 2390 - Introduction to Research in Quantitative Biology (3 credits) Prerequisites: Permission of the instructor. Students rotate between a Biological Sciences lab and the Mathematics Department. Students learn math needed to support research in biology. One rotation per semester, consisting of one research experience in each department. The course may be repeated once. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 2710 - Discrete Structures (3 credits) Prerequisites: MATH 1840 or MATH 1910 . Set theory, mathematical induction and recursion, relations and digraphs, functions, trees and languages, semigroups, finitestate machines, and languages. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 2989 - Internship/Cooperative Education (1-3 credits) Prerequisites: MATH 2110 and MATH 2010 . Designed for students who wish to pursue a temporary apprenticeship or experiential activity in a cooperative endeavor with an approved agency. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 3000 - Mathematical Reasoning (3 credits) Prerequisites: MATH 1920 and MATH 2010 . Introduction to mathematical methods of proof using primarily the subjects of logic, set theory, number theory, and equivalence relations. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 3040 - History of Mathematics (3 credits) Prerequisites: MATH 2110 , MATH 3000 , and MATH 2010 . A study of mathematics and those who contributed to its development. Recommended for teachers and those desiring to expand their view of mathematics. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 3120 - Elementary Number Theory (3 credits) Prerequisites: MATH 3000 and junior or senior status. Introduction to number theory, treating divisibility, congruencies, linear Diophantine equations, and quadratic residues. Some history of the development of the discipline will also be included. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 3150 - Mathematical Modeling (3 credits) Prerequisites: MATH 2120 . This course is an introduction to birth and death processes, equilibria, optimal control, and probabilistic models. Emphasis will be given to criteria for accepting, rejecting, and modifying models. When Offered: Fall View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 3250 - Introduction to Stochastic Modeling (3 credits) Prerequisites: MATH 2010 . An introduction to stochastic modeling. Emphasis on discrete-time Markov chains and their applications; continuous-time Markov chains; and computational techniques associated with Markov chain models. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 3340 - Applied Combinatorics and Problem Solving (3 credits) Prerequisites: MATH 3000 . Topics include basic counting techniques, generating functions, recurrence relations, and applications. When Offered: Fall View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 4010 - Undergraduate Research (3 credits) Prerequisites: Completion of at least 35 credit hours in mathematics and by permit only. This oral and writing intensive course serves as the culmination of the mathematics curriculum. It is designed for students who are within three semesters of graduation. Students will work on projects under the supervision of faculty members of the Department of Mathematics and Statistics. Prior to enrollment each student must locate a potential supervisor to discuss tentative projects and required background. Honors students should take MATH 4018 instead. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 4018 - Honors Thesis (3-6 credits) Open only to students accepted in ETSU honors programs. A capstone experience serving as the culmination of an honors curriculum. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 4027 - Introduction to Applied Mathematics (3 credits) Prerequisites: MATH 2010 , MATH 2110 , and MATH 2120 . This course is an introduction to partial differential equations and their relationship to Fourier series, vector calculus, and special functions. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 4127 - Introduction to Modern Algebra (3 credits) Prerequisites: MATH 2010 and MATH 3000 . Introduction to the basic algebraic systems, including groups, rings, integral domains, and fields. When Offered: Fall View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 4137 - Introduction to Modern Algebra II (3 credits) Prerequisites: MATH 4127 /MATH 5127 . The study of rings is continued to include topics of factor rings, ideals and factorization. The study of field theory is expanded to include extension fields and splitting fields, time permitting; Sylow theory is included. When Offered: Spring View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 4157 - Introduction to Modern Geometry (3 credits) Prerequisites/Corequisites: MATH 2010 and MATH 3000 . An introduction to Euclidean and non-Euclidean geometries, emphasizing the distinction between the axiomatic characterizations, and the transformational characterizations of these geometries. Some history of the development of the discipline will also be included. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 4217 - Analysis I (3 credits) Prerequisites: MATH 2110 and MATH 3000 . Elements of point set topology, limits and continuity, differentiability, Taylor’s theorem, approximation, Riemann integral. When Offered: Fall View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 4227 - Analysis II (3 credits) Prerequisites: MATH 4217 . Infinite sequences and series, power series, real-valued functions of several variables, vector-valued functions of several variables, implicit function theorem, integral of multivariate functions. When Offered: Spring View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 4257 - Numerical Analysis (3 credits) Prerequisites: MATH 1920 and MATH 2010 . Floating point arithmetic and error propagation, numerical solution to functions of a single variable and functional approximation, numerical differentiation and integration, program design, coding, debugging, and execution of numerical procedures. When Offered: Fall (Co-listed in Computer Science) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 4267 - Numerical Linear Algebra (3 credits) Prerequisites: MATH 1920 and MATH 2010 . Direct and iterative techniques for solving systems of linear equations, curve fitting, and eigenvalue-eigenvector methods. When Offered: Spring (Co-listed in Computer Science) View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 4337 - Complex Variables (3 credits) Prerequisites: MATH 1920 and MATH 2010 . Complex numbers and their algebra, complex differentiation and integration, analytic and elementary functions, residues and power series. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 4347 - Introduction to Graph Theory (3 credits) Prerequisites: MATH 3000 . Topics include graph theory and applications, trees, planar graphs, graphical invariants, and networks. When Offered: Spring View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 4357 - Introduction to Topology (3 credits) Prerequisites: MATH 3000 . Open and closed sets, continuous functions, metric spaces, connectedness, continuous functions, metric spaces, connectedness, compactness, the real line, and the fundamental group. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes
	MATH 4377 - The Theory of Interest (3 credits) Prerequisites: MATH 2110 or the equivalent, or permission of instructor. Topics include measurement of interest, accumulated and present value factors, annuities certain, yield rates, amortization schedules, and sinking funds and bonds, and related securities. View the Spring 2024 Schedule of Classes View the Summer 2024 Schedule of Classes View the Fall 2024 Schedule of Classes

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Course Descriptions

MGMT 4020 - Organizational Theory and Development

MGMT 4030 - Current Management Issues

MGMT 4317 - Materials Management

MGMT 4330 - Data Management

MGMT 4347 - Labor Relations/Collective Bargaining

MGMT 4357 - CIM Applications

MGMT 4420 - Law of Business Organizations

MGMT 4440 - Governmental Regulation of Business

MGMT 4450 - International Business Law

MGMT 4460 - Organizational Leadership

MGMT 4510 - Human Resources Management

MGMT 4530 - Compensation Management

MGMT 4540 - Personnel Research and Measurement

MGMT 4560 - Planning and Staffing

MGMT 4570 - Training and Development

MGMT 4587 - HRM Certification

MGMT 4600 - Employment Law for Managers

MGMT 4617 - Small Business Management

MGMT 4657 - Strategic Environmental Management in Business

MGMT 4800 - Corporate Etiquette

MGMT 4900 - Independent Study in Management

MGMT 4905 - Management Internship

MGMT 4910 - Strategic Management

MGMT 4957 - Topics in Management

MKTG 2220 - Perspectives on Dress, Culture, & Society

MKTG 3200 - Principles of Marketing

MKTG 3202 - Consumer Behavior

MKTG 3210 - Fundamentals of Distribution

MKTG 3215 - Consumer Textiles

MKTG 3225 - Apparel Product Analysis

MKTG 3230 - Fashion Fundamentals

MKTG 3250 - Marketing Communications

MKTG 3310 - Business Logistics

MKTG 3350 - Retailing

MKTG 3740 - Sales Force Management

MKTG 3750 - Advertising Campaign Management

MKTG 3780 - Marketing Analytics

MKTG 4018 - Senior Honors Seminar

MKTG 4217 - Health Care Marketing

MKTG 4220 - Fashion Merchandising

MKTG 4221 - Apparel Merchandising Study Tour

MKTG 4240 - Visual Merchandising

MKTG 4250 - Advertising and Promotion

MKTG 4255 - Merchandise Planning and Buying

MKTG 4261 - Merchandising Internship

MKTG 4617 - Marketing Research and Analytics

MKTG 4710 - International Marketing

MKTG 4900 - Independent Study in Marketing

MKTG 4905 - Marketing Internship

MKTG 4910 - Marketing Management

MCOM 1030 - Introduction to Mass Communications

MCOM 2100 - Media Writing

MCOM 2400 - Multimedia Production

MCOM 2989 - Internship/Cooperative Education

MCOM 3070 - Mass Media and Society

MCOM 3989 - Internship/Cooperative Education

MCOM 3999 - Internship/Cooperative Education

MCOM 4018 - Honors Thesis

MCOM 4037 - Communications Law

MCOM 4040 - Seminar in Mass Communications

MCOM 4900 - Independent Studies in Mass Communications

MCOM 4957 - Topics in Mass Communications

MCOM 4989 - Internship/Cooperative Education

MATH 1410 - Number Concepts and Algebraic Structure

MATH 1420 - Logic, Problem Solving and Geometry

MATH 1530 - Probability and Statistics - Noncalculus

MATH 1710 - Precalculus I (Algebra)

MATH 1720 - Precalculus II (Trigonometry)

MATH 1840 - Analytic Geometry and Differential Calculus

MATH 1850 - Integral Calculus for Technology

MATH 1910 - Calculus I

MATH 1920 - Calculus II

MATH 2010 - Linear Algebra

MATH 2050 - Foundations of Probability and Statistics – Calculus Based

MATH 2090 - Mathematical Computing

MATH 2110 - Calculus III

MATH 2120 - Differential Equations

MATH 2390 - Introduction to Research in Quantitative Biology

MATH 2710 - Discrete Structures