May 22, 2024  
2015-2016 Undergraduate Catalog 
    
2015-2016 Undergraduate Catalog [ARCHIVED CATALOG]

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MKTG 3740 - Sales Force Management

(3 credits)
Prerequisites: MKTG 3200 . Building upon a foundation of basic principles of salesmanship and persuasion, emphasis is placed upon the problems confronting sales executives, and the techniques, policies, and strategies used in their solution. (fall, spring, summer)


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