JOUR 4712 - Mass Media and Cultures (TN eCampus)

(3 credits)

Prerequisites: A Junior standing.

This is a writing-intensive course and presupposes some familiarity with the journalism profession. Mass Media and Cultures is designed to orient future professional communicators to the challenges and opportunities involved in understanding and communicating with people of different cultures, both domestically and internationally. For the professional journalist, public relations practitioner, and advertising executive, such communication is crucial, as the world becomes more of a global village every day. Even if one never leaves the shores of the United States, he or she will find it necessary and inevitable to communicate with members of different cultural, racial and ethnic backgrounds every day of the week in his/her professional world. Each culture communicates differently. Some of these differences are minor and subtle; others are major (both subtle and obvious).

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