Sep 19, 2019  
2018-2019 Undergraduate Catalog 
2018-2019 Undergraduate Catalog [ARCHIVED CATALOG]

[Add to Catalog]

MKTG 4255 - Merchandise Planning and Buying

(3 credits)
Prerequisites: MKTG 4220  and MATH 1530  or permission of the instructor.

An examination of the purchase of apparel merchandise for resale to the ultimate consumer; the numerical terminology, concepts, and calculations for retail management; and the role of the retail buyer.
When Offered: (spring)

View the Fall 2019 Schedule of Classes

View the Spring 2020 Schedule of Classes

[Add to Catalog]