Jul 14, 2020  
2018-2019 Undergraduate Catalog 
    
2018-2019 Undergraduate Catalog [ARCHIVED CATALOG]

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MKTG 4910 - Marketing Management

(3 credits)
Prerequisites: Declared Business major and senior standing.

The capstone course in marketing emphasizes an analytical approach to solving representative marketing problems. The student will develop an appreciation of the complexity of modern marketing and facility in analytical thought.
When Offered: (fall, spring, summer)


View the Summer 2020 Schedule of Classes

View the Fall 2020 Schedule of Classes




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