Sep 29, 2024  
2024-2025 Graduate Catalog 
    
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2024-2025 Graduate Catalog
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GSLD 7100 - Sport Branding and Marketing

(3 credits)
Prerequisites: GSLD 6300 .

Examines building an athletic brand through positioning, audience segmentation, and brand message and focuses on creating a comprehensive and integrated brand strategy that can drive actionable and measurable outcomes in various cultures.


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