Dec 05, 2025  
2025-2026 Undergraduate Catalog 
    
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2025-2026 Undergraduate Catalog
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MKTG 4719 - Applied Marketing Analytics

(3 credits)
Prerequisites: MKTG 3200 . 

Examines strategic marketing decisions through quantitative analysis. This course integrates data understanding, modeling, visualization, interpretation, and strategic planning.  


View the Fall 2025 Schedule of Classes

View the Spring 2026 Schedule of Classes



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