Merchandising Minor

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Merchandising Minor Program Information

Department of Management and Marketing

P.O. Box 70625
Phone: (423) 439-4422
225 Sam Wilson Hall
Web address: www.etsu.edu/cbat/mgmtmkt/

Merchandising Minor Requirements: 18 credits

A minor is a secondary area of study outside of the major program of study with a structured curriculum composed of at least 18 credits of which at least 9 credits must be at the 3000-level or above.

Merchandising Minor Requirements: 9 credits

MKTG 3230 - Fashion Fundamentals (3 credits) (spring semester only)
MKTG 4220 - Fashion Merchandising (3 credits) (fall semester only; prerequisite MKTG 3230 )
MKTG 4240 - Visual Merchandising (3 credits) (spring semester only; prerequisites MKTG 3230 and MKTG 4220 )

Merchandising Electives: 9 credits

Choose three (3) courses from the following:

MKTG 3215 - Consumer Textiles (3 credits) (fall semester only)
MKTG 3225 - Apparel Product Analysis (3 credits) (spring semester only; prerequisite MKTG 3215 .)
MKTG 4221 - Apparel Merchandising Study Tour (1-3 credits) (May session only)
MKTG 4250 - Advertising and Promotion (3 credits) (fall semester only)
MKTG 4255 - Merchandise Planning and Buying (3 credits) (spring semester only)

Please note the following:

MKTG 3230 Fashion Fundamentals and MKTG 4220 Fashion Merchandising are prerequisites for all higher level merchandising courses.
Since all merchandising courses are taught one semester per year only and most have prerequisites, a minimum of three semesters is required to complete the merchandising minor.
It is suggested that students begin the minor by taking MKTG 3230 during the spring semester of the sophomore year.
With the exception of MKTG 3230 , all merchandising courses numbered 3000 or above require junior standing (having completed 48 credits).

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