Esports Management, Graduate Certificate*

General Program Information

Natalie L. Smith, Ph.D., Assistant Professor, Esports Graduate Program Coordinator
Box 70671
(423) 439-4382
e-mail: smithnl4@etsu.edu

Michael Ramsey, Ph.D. Professor, Department Chair
Box 70671
(423) 439-4375
e-mail: ramseym@etsu.edu

Faculty: Amy Greene; Natalie Smith; Charles Jones.

The graduate certificate in Esports Management aims to fulfill a marketplace need for high quality esports managers in the emerging and growing esports industry. It intends to achieve this goal by providing students with knowledge and practical experiences in esports governance and management and performance management, as well as opportunities to choose opportunities to learn in marketing, communications, facility and event management, and administration of esports. Better administrators will better serve the emerging esports industry by improving experience for esports athletics, fan experience and identification, reducing potential liabilities and improving the the esports commercial offerings. The certificate will provide esports management aspiring professionals, esports athletes and coaches, and any athletic administrators interested in expanding into esports, the opportunity to enhance their chances of obtaining an esports management position or being offering esports programming in their current organizations.

Admissions Requirements

In addition to the admission requirements established by the School of Graduate Studies, the program requires that

1. the personal essay details interest in the esports management graduate certificate, and
2. two letters of recommendation are submitted.

Articulation Agreement

A student who completes the Graduate Certificate in Esports Management and later wishes to pursue the Sport Management Master of Science may apply the certificate credits into the master’s degree with approval of the degree graduate coordinator and the School of Graduate Studies. All credit, however, must meet GPA requirements and must be within the six-year matriculation limits.

Esports Management, Graduate Certificate Requirements: 12 credits

Required Courses: 6 credits

• SALM 5234 - Esports Governance and Management (3 credits)
• SALM 5238 - Esports Performance Management (3 credits)

Advisor Approved Electives: 6 credits

Choose 2 courses from the following:

• SALM 5225 - Facilities & Event Management in Sport & Recreation (3 credits)
• SALM 5232 - Sport Communication and Media Relations (3 credits)
• SALM 5243 - Sport, Esport, and Recreation Marketing (3 credits)
• SALM 5430 - Administration of Sport, Esports, & Recreation (3 credits)