Dec 02, 2022  
2012-2013 Undergraduate Catalog 
    
2012-2013 Undergraduate Catalog [ARCHIVED CATALOG]

Public Relations Minor


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College of Arts and Sciences


Department of Communication


Public Relations Program Information


P.O. Box 70667
Johnson City, TN 37614

Phone: 423-439-7676
Fax: 423-439-7540

email: communicationdept@etsu.edu

The ETSU Advertising/Public Relations minor in Mass Communication provides students a dynamic education in strategic communication by converging public relations and advertising into a cutting-edge program that delivers hands-on experiences, professional networking, internships, and national competitions ultimately leading to global career opportunities. This minor complements many majors including those studying business, healthcare, art and design, sports management, international relations, and digital media as well as disciplines in the liberal arts and social sciences. Coursework includes instruction in writing and design for print, broadcast, online and social media; audience research; media planning; and campaign management. Through experiences with real-world clients, students gain the skills and knowledge they need for success in this growing profession.

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