May 19, 2024  
2022-2023 Undergraduate Catalog 
    
2022-2023 Undergraduate Catalog [ARCHIVED CATALOG]

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ADVR 3250 - Advertising Copy and Layout

(3 credits)
Prerequisites: MCOM 2100  and ADVR 3100 .

Provides instruction and practice in preparing advertising copy and layouts for presentation to potential customers. Ideas and their translation into persuasive words and pictures are presented for both print and broadcast media. 


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