Sep 16, 2024  
2023-2024 Undergraduate Catalog 
    
2023-2024 Undergraduate Catalog [ARCHIVED CATALOG]

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MKTG 3225 - Apparel Product Analysis

(3 credits)
Prerequisites: C or better in MKTG 3215  and MKTG 3230 

Analyzes the quality and selection of consumer products for specific end uses and examines pricing strategies used by merchandisers of apparel products. In-class laboratory activities are included.


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