Sep 16, 2024  
2023-2024 Undergraduate Catalog 
    
2023-2024 Undergraduate Catalog [ARCHIVED CATALOG]

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MKTG 4240 - Visual Merchandising

(3 credits)
Prerequisites: C or better in MKTG 3220  and MKTG 3230  or permission of the instructor.

Provides an overview of the visual design process as it is applied to the merchandising of apparel products. Emphasis centers on the development of skills needed to plan, implement and evaluate effective merchandise presentations in various retail settings.


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