Nov 23, 2024  
2024-2025 Undergraduate Catalog 
    
2024-2025 Undergraduate Catalog
Add to Catalog (opens a new window)

MCOM 3270 - Media Strategy

(3 credits)
Provides instruction in fundamental concepts of media-buying decisions, including media arithmetic, creative strategy, and vehicle selections.


View the Fall 2024 Schedule of Classes

View the Spring 2025 Schedule of Classes




Add to Catalog (opens a new window)