The Department of Management and Marketing includes a Management program and a Marketing program. The Management program offers study leading to the Bachelor of Business Administration (B.B.A.) degree with a major in Management. Management majors must select one of four concentrations: General Management, Human Resources Management, Legal Studies or Logistics/Supply Chain Management. The Marketing program offers study leading to the Bachelor of Business Administration (B.B.A.) degree with a major in Marketing. Marketing majors must select one of three concentrations: Integrated Marketing Communications, Marketing Management or Merchandising. Programs are designed to equip students with conceptual foundations and practical skills necessary for entry-level positions in both private and public-sector organizations.
Note: Seniors must successfully complete the Senior Business Exam (SBE) prior to beginning the capstone course MGMT 4910 Strategic Management. The SBE is administered at the end of the fall and spring semesters. Failure to successfully complete the SBE will result in the student being blocked from enrolling in MGMT 4910 for one semester until the SBE is offered again.
Human Resources Management Concentration: 24 credits