Jul 19, 2024  
2024-2025 Graduate Catalog 
2024-2025 Graduate Catalog

Business Administration, M.B.A. (Health Care Marketing Concentration)

General Program Information

Dr. Dana Harrison, D.B.A., M.B.A., Management, Marketing, and Supply Chain Department Chair & Program Director
225 Sam Wilson Hall
Box 70625
(423) 439-4422

Tracie Gamble, Graduate Business Programs Academic Advisor 
P.O. Box 70699
332 Sam Wilson Hall
(423) 439-5314  
email: gamblet@etsu.edu

Faculty: Jafar Alavi; Brian Bennett; Prasun Bhatacharjee; Ting-Heng Chu; David Golden; C. Allen Gorman; William Heise; Ghaith Husari; Dana Harrison; Matthew Jenkins; Beichen Liang; Kurt Loess; Michael McKinney; Thomas Moore; Joseph Newhard; Gary Shelley; Donald Shemwell; Jon Smith; Anca Traian; William Trainor; Craig Turner.

The Master of Business Administration (M.B.A.) program provides the knowledge and preparation required for positions of responsibility in business or not-for-profit institutions. The M.B.A. program is fully accredited by AACSB International.

The M.B.A. degree is recognized as the key to success in both large and small organizations. It is suited to graduates in engineering, science, technology, health care, the liberal arts, and other non-business areas, as well as students with undergraduate degrees in business. The M.B.A. is a general, broad-based degree program that incorporates and integrates study of the organizational, financial, and operational management of organizations; the global economic, technological, and information environment; and the production and marketing of goods and services. Emphasis is given to the strategic view of the organization, teamwork, and effective problem solving.

The Health Care Marketing concentration is aimed at students who have an interest in working in the health care industry - providing business knowledge and capabilities specific to health care services and products.

For the latest cost information please visit https://www.etsu.edu/bf/bursar/tuitioninfo/calendar.php. Additional fees are required for online courses.   

Admission Requirements for the M.B.A.

To be admitted to the online or on ground program, prospective students must submit a completed application online through the Graduate School. Application requirements include an application fee, college transcripts, and a GMAT score or a CV/Resume.

GMAT test scores will be waivedif students meet ONE of the following conditions. This request will be evaluated by program representatives after the application is submitted:  

  • Completion of another graduate degree, regardless of subject area
  • A 3.0 or higher GPA from an AACSB-accredited undergraduate business program
  • A 3.5 or higher GPA from a non-AACSB-accredited undergraduate business program or a non-business discipline undergraduate degree.
  • At least three years of post-undergrad professional, full time work experience. Candidates requesting a GMAT waiver for possessing at least three years of post-undergrad professional, full time work experience need to submit a CV or Resume with their application.     

Questions relating to admission requirements should be sent to MBA@etsu.edu.

Change in Modality Policy:

Students are welcome to change programs only one time during their graduate career. Students wishing to change from the online program to the face-to-face program, or vice versa, should first confer with an academic advisor. It will be important that the student consider the availability of remaining courses and the time needed to finish the degree under the new mode. A change of program form will need to be signed by your academic advisor.

Additional Information

Students admitted to other graduate programs in the university may enroll in selected graduate business courses if appropriate course prerequisites have been completed and they receive approval from the M.B.A. Program Director. Non-degree students, visiting students, and applicants awaiting admission to the M.B.A. program may not register for graduate business courses without prior approval of the M.B.A. Program Director .

Foundation Skills

Students have access to preliminary academic preparation before entering certain courses. This academic preparation will be delivered via online modules that can be completed via independent self study. At the time of admission, the student will receive access to this content.

Articulation Agreements

Students who completed the Graduate Certificate in Data Analytics may apply 9 credits into the Master of Business Administration with the approval of the Director of the Master of Business Administration Program. All applied credits must meet GPA requirements and the Graduate School  matriculation limits.

Students who have completed the Health Care Management Graduate Certificate may apply, with approval, up to thirteen (13) credits of coursework in the certificate program into the M.P.H., M.B.A., or M.S.N. degree programs.

M.B.A. Degree Requirements: 36 credits

Core Requirements 24 credits
Advisor Approved Electives 9 credits
Strategic Experience 3 credits
TOTAL 36 credits

Strategic Experience: 3 credits

This course fulfills the Culminating Experience requirement in the M.B.A. program.

Note: Students must successfully complete the Master’s Qualifying Exam (MQE) prior to beginning the MGMT 5800 . Failure to successfully complete the MQE will result in the student being removed from the course.

International Student Seminar Policy

International Students : Must complete 4 credits of International Student Seminar  as part of their graduate program.