BADM 5500 - Strategic Management Process

(3 credits)

Prerequisites: ECON 5000, MGMT 5010 and MKTG 5010 or equivalents.

This course introduces students to strategic thinking and provides a framework for the entire program. It takes an executive perspective of general management. The course provides an understanding of the interdependence between the organization and its environment, with a focus on managing organizations in changing environments, maintaining legitimacy with diverse stakeholder groups, providing clear corporate direction, and ensuring the long-term survival and success of the enterprise.

View the Fall 2024 Schedule of Classes

View the Spring 2025 Schedule of Classes